Advantages To Digital Room Service
The Next Evolution In Room Service
Hotels have felt the effects of Covid 19 restrictions as bad as anyone. With things returning to normal, many are starting to get back on their feet. Massive advances have occurred during the last 2 years with regards online ordering and service industry technology. Room service is included in that.
Modern society has fostered a culture of doing everything via your phone, and even when ordering room service falls into that. People wish to ensure they get what they want with minimal personal interaction. Whatever your thoughts on that may be, the data is clear, the future is a speechless mobile experience.
Hotels, to their credit, often pride themselves on going the extra mile and speaking with guests and catering to their every need. However, there is a shift on the horizon, and while it may reduce or even remove human interaction, this opens up so many new possibilities for both hotel and guest. Even 2 years ago the big leap in room service was scanning a QR code just to read the room service menu, but you still needed to call downstairs. In 2022, Menuu makes that menu interactive, dynamic, intuitive and most importantly, more profitable.
Menuu Room Service offers Hotels and their guests new ways to engage with one another, new opportunities to present and encourage additional services in exciting and convenient ways. Not only does this convenience the customer, it relieves demands on your staff, streamlines the business, automates your back end and drives more revenue. We struggle to identify a drawback. Let’s review the key features and benefits to Menuu Room Service.
No More Front Desk - Straight To Kitchen / F&B Team
The typical room service flow is a phone call to reception, which takes the order and the details, where mistakes can happen. This is then sent to the kitchen and processed. Menuu Room service sends all orders direct to the kitchen, with details of extra’s, requests, time required and more. This trims all fat from your flow and allows every room to order simultaneously with no need for an operator or receptionist.
Upselling
There is huge gain in upselling, a fantastic way to push high value or high margin items to boost profits. Menu’s picture based interface increases spend compared to a text only room menu, providing customers prompts for additional extras through multiple steps in their journey. Often staff don’t try to upsell, and rightly so, but this removes that pressure and pushiness to open up new valuable revenue streams. From sauces, sides or bottles of champagne, ensure your guests treat themselves well during their stay.
Automated Menu’s
Menuu automations provide total dynamism to your room service offering. Dynamic menu’s show your customer what is available during that time, whether that’s breakfast, brunch, lunch or dinner items. If you have midweek or weekend specials too, the easy to use backend allows you to make immediate changes your customers see in real time.
Easy Editing
Another step beyond automated menus, the easy to use backend allows you to make changes to categories, products, ingredients, pricing and availability in an instant. We all encounter issues from time to time that require swift and immediate action. This can be incredibly hard to transmit to customers easily and effectively and in one maneuver. Menu’s back end allows you to stay agile and react to whatever your customers or kitchen throws at you.
Loyalty & Promotions
Many hotels pride themselves on how they treat their valued, regular customers. Business professionals, while on the road, often like to use the same hotel provider, providing familiarity, quality and comfort during a hectic work life. Hotels wish for them to feel valued and those customers have a right to have that recognised. Promotions allows you to offer special pricing and discounts to new and regular customers, but loyalty will allow your regulars to accrue credits and rewards on room service products. Small details like this will allow you to show your customers you pay attention to them and understand their needs.
Customer Insights
Menuu’s latest feature, Customer Insights, enables all businesses to view their customers' data, behaviour and buying patterns, enabling a more tailored approach on how to engage and delight your guests. Providing a total buying history, with average spend, spend frequency, most ordered items and more, seeing your customers from this angle and having the tools to not only analyse but react and engage via automated rewards and communications, is very powerful.
24hr Live Support
With a 24hr Live Support team, Menuu always has staff on standby to help our customers anywhere across the globe. So rest assured, if you need help or assistance with an order or our features, just pick up the phone and speak to one of our friendly staff 24hrs a day, 7 day a week, 365 days a year.
Ordering technology is what we do, and we want to allow you, do what you do best, delight your customers. Menuu is on the forefront of what Hotels can achieve for their customers with Room Service. Check out what Grand Hyatt Nashville has to say about us. If you would like to connect with one of our friendly experts, click here.
